The President weighs in Β· February 2026

What President Mahama said about IShowSpeed

Presidents don't usually talk about YouTubers. John Dramani Mahama talked about this one twice in a single week β€” once as a father whose kids showed him a video, and once as a head of state reading out the numbers. Here's everything he said, and the data behind it.

"Some young man from America called IShowSpeed"

On February 1, 2026, speaking at the launch of the SheaPark Resource Hub in Wa, Mahama told the crowd how the visit reached him β€” not through officials, but through his family:

"Recently, my children were all excited about some young man from America called IShowSpeed, who came to Ghana. And one of my children showed me a video of him in a shea butter museum of some sort."

β€” President John Dramani Mahama, SheaPark Resource Hub launch, Wa (reported by MyJoyOnline)

The "shea butter museum of some sort" is Hamamat Montia's Shea Butter Museum in Accra, where Speed received an intensive massage from the museum's artisans β€” a clip that went on to pass 10 million views. The President described exactly what he saw:

"I saw him lying down, and about 10 girls, all with shea butter, were massaging this boy. And the way he was enjoying it, he opened his mouth as if he couldn't breathe. That guy, I'm sure he'll come back here."

β€” President Mahama, on the Shea Butter Museum clip

He added that the museum β€” which showcases northern Ghanaian heritage β€” stirred memories of the traditional games and songs of his own youth.

"He did more advertising for us than we could have done ourselves"

Four days later, on February 5, Mahama was in Zambia for the Ghana–Zambia Business Forum β€” and Speed came up again, this time as economics:

"IShowSpeed did more advertising for us than we could have done ourselves. After he left, I was told there were about 20 million internet searches for Ghana and shea butter."

β€” President Mahama, Ghana–Zambia Business Forum (reported by Dexerto)

He spelled out what those searches looked like: "Where is Ghana, what is Ghana about and all that" β€” plus millions more searching for what shea butter is and what it's used for. A streamer with a camera had done, in days, what tourism campaigns spend years trying to buy.

The IShowSpeed Effect, in numbers

20M

Searches

Internet searches for Ghana and shea butter after the visit, per the President himself.

24 hrs

To fully booked

The Shea Butter Museum was booked out within a day of the stream β€” reservations ran to mid-March 2026.

10M+

Views

Views on the shea butter massage clip alone β€” the moment the President couldn't stop laughing about.

The ripple kept going. Speed's helicopter flight from Akropong to Accra became the most-tracked flight in the world on Flightradar24, with over 3,000 people following it live. And weeks later, Ghana appointed the museum's founder, Hamamat Montia, as the country's Ambassador of Shea β€” turning a viral moment into cultural diplomacy.

πŸ‡¬πŸ‡­ Who is John Dramani Mahama?

  • Ghana's president. He returned to office in January 2025 after winning the December 2024 election, having previously served from 2012 to 2017. His administration embraced Speed's visit at every level β€” his Foreign Minister, Samuel Okudzeto Ablakwa, approved the streamer's Ghanaian passport, calling him a "worthy ambassador."

So β€” will he come back?

The President's prediction was made with a chuckle, but there's evidence behind it. Speed has described the Africa tour as "season one" and teased a second season β€” and Ghana, the stop that gave him a name, a passport, and a viral massage, would be the obvious headline act. When a president says "that guy, I'm sure he'll come back here," it's less a guess than an invitation.

Questions, answered

❓ What did President Mahama say about IShowSpeed?

That his children showed him the shea butter massage clip ("That guy, I'm sure he'll come back here"), and that Speed "did more advertising for us than we could have done ourselves," driving about 20 million searches for Ghana.

❓ How many searches did Ghana get after the visit?

About 20 million internet searches for Ghana and shea butter, according to the President.

❓ What is the IShowSpeed Effect?

The measurable aftershock of the visit β€” a museum booked out in 24 hours, millions of searches, and global attention Ghana's tourism industry is still building on.

🎀 Speed in his own words

Everything Speed himself has said about Ghana β€” the quotes page.

Read them β†’

πŸ—ΊοΈ Speed's Ghana itinerary

Every stop he made β€” including the Shea Butter Museum.

See it β†’

πŸ‡¬πŸ‡­ Feel the effect yourself

Plan your own Ghana trip with Ghana AI Tour Guide.

Ghana AI Tour Guide β†’

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